You would like to offer your customers sales financing because you are convinced of the advantages of sales financing. Now you just need to put your plan into practice, but you don’t know exactly how. Where do you start, how do you proceed and how do you apply sales financing successfully? These are many questions that you can clarify with our article. Here we explain how you can successfully offer sales financing, from planning and concept to implementation.
Step 1: Find a financing partner
To be able to offer sales financing, you need a good financing partner at your side – or several. Ideally, you should have several financing partners, as a single partner often cannot cover all your needs.
This has to do with the fact that your customers may be very diverse. They can range from private customers to start-ups and established companies. Individual financing partners may exclude a certain customer group from the outset. It is therefore important that you have several partners in order to be able to serve all customers.
Find out how to find financing partners, whether you are a dealer or manufacturer, or contact us directly.
Step 2: Develop a sales financing concept
Steps one and two go hand in hand, because in order to find the right financing partners, we have already given some thought to the sales financing concept in advance – at least that’s how we do it. We incorporate this planning into the selection of financing partners and the negotiations.
Once the partners for sales financing are in place, the concept can be worked out. We take into account the individual customer groups and ensure that the optimum financier is available for each of your customers, as well as a backup in case financing is not obtained at the first attempt.
At the same time, we develop a strategy for implementing the concept. This depends on your sales channels and technical requirements. For example, whether you operate a web store and would like to offer sales financing as a means of payment. Or whether you take your orders in the office, actively sell in the field and how many sales employees you have.
Step 3: The technical realization and implementation of sales financing
Once the sales financing concept and strategy are in place, the next step is to implement them and put the necessary tools in place. If you work with a web store, the sales financing solution will be integrated into your online store. If you work with sales representatives, you will receive a mobile solution. We will also provide you with a personal contact person who will support you on a permanent basis.
Step 4: Actively offer sales financing and increase sales
Once the financing partners have been found and the sales financing concept has been developed and implemented, it’s time for implementation – actively offering sales financing. In order to successfully generate more sales with sales financing, it is important to make your customers aware of the offer. An elegant and effective way to do this is, for example, to mention the monthly installments instead of the total price of a product. You can do this both in your web store and in direct sales talks with the customer. Find out more about selling expensive products without mentioning the price here.
If you work with us, your personal advisor will of course be on hand to answer any questions you may have about the implementation and successful and correct offering of sales financing.
We advise you and implement sales financing for you
If you want to offer sales financing, you’ve come to the right place. We will find a tailor-made solution for you and support you from planning to implementation. We offer you more than a single sales financier.